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HOW TO GROW AN AUDIENCE ON MEDIUM ; A few tips I have learnt so far

Wesley Reader
3 min readMay 25, 2024

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Photo by Matthew Guay on Unsplash

Creating an audience on Medium necessitates a combination of quality content, strategic engagement, and effective promotion. Whether you are an experienced writer or just starting out, the following strategies will help you attract and retain readers on the platform.

These are tips that I have learnt as I work on medium,and from other great writers' such as Samy Julian and Kamal O. Touhami content.

1. Craft High-Quality Content

Focus on Your Niche

Identity your niche and stick to it. Consistently writing about topics in which you are passionate and knowledgeable about helps you establish yourself as an authority.

Tell a Story

Storytelling is a powerful tool for engaging readers. Whether you are writing a personal story, a how-to guide, or a research article, framing it as a story makes it more relatable and interesting.

Edit and Proofread

Quality matters. Make sure your articles are well-written, free of grammatical errors, and have a straight forward structure. Use proofreading tools such as Grammarly and consider having a peer review your work if necessary.

2. Optimize Medium’s Algorithm

Use effective Headlines

Your headline creates the first impression. Make it compelling, understandable, and reflective of your content. Use headline analyzers to compare different versions.

Tag Appropriately

Medium allows for a maximum of five tags per article. Choose tags that accurately reflect your content and are popular in your niche. This helps your articles reach readers who are interested in those topics.

Publish Consistently

Regular publishing engages your audience and attracts new readers. Create a manageable schedule, whether weekly, biweekly, or monthly. I’m currently posting 4-5 times a week,maybe that will change with time.

3. Engage with the Community

Read and Comment

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Wesley Reader
Wesley Reader

Written by Wesley Reader

Acclaimed writer known for evocative storytelling and rich character development. My writing is characterized by lyrical prose and insightful exploration…

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